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Every serious entrepreneur needs a well thought out business plan. In the fashion sector, this is even more critical.
Where does your product/idea fit into the market?
Do you have a realistic estimate of what it’s going to take?
To be successful your business needs an effective plan for attracting new customers. Do you have a viable go-to-market strategy?
These are just a few of the questions that senior apparel industry executive, Maria Pesin, has the answers to. Joining Adam, Maria shares 25 years of experience in the fashion industry building million-dollar brands from the ground up.
Discover:
- How much money you need to start a business;
- What is a competitive analysis and why should someone do one;
- What is a USP (unique selling proposition);
- What is meant by product focus;
- The most important things you should do when setting up your website;
- And much more!
If you’re looking to break into the fashion business, this episode is for you!
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