Service-Based Marketing, With Steve Gordon

Filed in Podcasts, Previous Episodes on August 8, 2019

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Most businesses just exist. Hiding in plain sight as the “best-kept secret” in their market.

You need to attract great clients to be successful and fulfill your potential in business. And, it can feel really out of character, even unprofessional to “always be selling.” Your success shouldn’t be limited because you’re not a natural marketer or salesperson.

Steve Gordon is, “The Unstoppable CEO”. He’s joining Adam to enlighten us on how to market our businesses, so we don’t have to focus on selling.

Discover:

  • How to overcome big challenges in growing or attracting clients when you’re a service based business;
  • How you can use podcasts to land massive referrals and new clients;
  • Why you should increase your fees as a service business;
  • Tactics for successful referral marketing;
  • And much more!

If you want to learn how to get great clients without having to “sell”, tune in!

 

About This Guest: ()

Steve Gordon is a bestselling author, the founder of The Unstoppable CEO™, and the host of The Unstoppable CEO™ Podcast and has written over 400 articles on marketing for service businesses. Through his firm, he helps service business entrepreneurs create leveraged marketing systems so they can spend less time on business development, and more time on what matters most. When he was just 28, Steve became the CEO of an engineering/consulting firm -- but he knew nothing about marketing or selling services. Twelve years later, after growing that firm’s revenue by 10-times, Steve started his second business, consulting with businesses across 30 industries—including manufacturing, professional services, construction, and consulting—to design sales, marketing and referral systems for high-ticket/high-trust products and services. He’s here to share what he’s learned throughout his journey to help you attract your ideal clients and achieve the business goals you’ve been dreaming of.
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