80/20 Sales & Marketing, With Perry Marshall

Filed in Podcasts, Previous Episodes on April 7, 2015 • 0 Comments

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PerryIf you’re a sales and marketing professional, you can save 80 percent of your time and money by zeroing in on the right 20 percent of your market. At the end of this special interview, you’ll be know how to apply 80/20² and 80/20³ to gain 10X, even 100X the success. With the right tools, you can learn to apply the Pareto Principle to:

  • Slash time-wasters
  • Locate invisible profit centers in your business
  • Advertise to hyper-responsive buyers and avoid tire-kickers
  • Gain coveted positions on search engines
  • Differentiate yourself from rivals
  • Gain esteem in your marketplace

The ultimate guru in sales and marketing, Perry Marshall joins Adam for a very special interview.

 

About This Guest: ()

Perry Marshall is an exciting guest who brings a fresh perspective to the 150-year old evolution debate. With a decade of research and some personal discovery squeezed in too, Perry harnesses an engineer’s outsider’s perspective to reveal a century of unrecognized research and discoveries. An author, speaker and world-renowned business consultant with a degree in Electrical Engineering, Perry has consulted in over 300 industries, from computer hardware and software to finance and biotech. His book, Evolution 2.0, came out in 2015. He loves interviewing on Evolution/Creation/Intelligent Design; Genetics, Nutrition, Fitness, Human potential; Science vs. Religion, Faith vs. Science, Atheism vs. Belief; Artificial Intelligence; Technology Prizes & Futurism; and What Entrepreneurs & Engineers Can Learn from Nature.
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