Podcasts

Rehumanizing Your Business One Video at a Time, With Ethan Beute

Filed in Podcasts, Previous Episodes on October 15, 2019

We’ve found, especially in cold outreach, that email campaigns start fairly low before reaching the national average. Just getting to that 15-25% average email response rates could take several campaigns through text-based email. Video changes this cadence dramatically, shortening the time needed to get to that average.

Being able to understand what your outreach audience is looking for and how your sales team can better interact with them is key to increasing your email response rates. Video helps make more meaningful connections, and this alone can produce higher response rates. But what happens when sending a video email alone isn’t enough?

That’s where Ethan Beute steps in. Joining Adam in this episode, Ethan shares how video is making major difference in email marketing, and how you can incorporate it into your marketing strategy.

Discover:

  • The difference between “marketing through video” and “relationships through video”;
  • How video makes a difference in your sales, marketing, or customer success efforts;
  • When to you actually send video messages;
  • Why more people aren’t utilizing video in their email marketing;
  • And much more!

If you want to improvte your email engagement rate, and put the humanity back in your business, join us!

Democratization of Education, With Joeel and Natalie Rivera

Filed in Podcasts, Previous Episodes on October 10, 2019

Democratizing an industry means putting the means of production and consumption into the hands of the people. No more middle man, who tends to discriminate about who has access and who collects a fee to access it. Many industries have been “democratized”. For example, AirBNB has democratized hotels. Uber has democratized the taxi/transportation market. Today, individual people can turn their home or car into a means to make money by offering it to someone who previously only could rent a room or catch a ride through hotels or taxis.

And this brings us to what we’re talking about here: online courses are democratizing education.

Joining Adam to further explain about democratizing education are Joeel and Natalie Rivera.

Discover:

  • What the future of education looks like;
  • Why entrepreneurship is the ultimate form of empowerment;
  • How you can create a purpose-driven business;
  • The benefits of online course creation;
  • And much more!

With online courses, today anyone in the world who has knowledge, experience, or expertise can create a video-based course and make it available to anyone in the world.

Ff you’re an entrepreneur or anyone who wants to get paid to do what you love, there has NEVER been more opportunities than there are today…don’t miss this episode.

 

Fearless Wealth, With RC Peck

Filed in Podcasts, Previous Episodes on October 8, 2019

Most investment strategies being used today just plain don’t work. The big box advisor approach or the do it yourself “pick of the month” newsletter approach. They stopped working in the late ‘90s.

The above are fine for those who want to never think about their investments or get smaller returns, or those who want to actively trade every day and significantly underperform the market. But the fact is there’s a huge difference between doing what’s best for your investments and doing what feels right. It turns out, what feels right often puts your future in financial peril.

Fearless Wealth is different. Investment expert, RC Peck, joins Adam to share with you proven strategies for creating Fearless Wealth.

Discover:

  • What your money trying to tell you and why you aren’t able to hear it;
  • How the “earnings world” is so different from the “growth world”;
  • Why people have taught to put themselves at the center of their money and investing;
  • Why pictures are best to filter out all the hype and noise in the world of money;
  • How words are keeping us poor;
  • And so much more.

If you’re ready to put your money to work for you and create your own Fearless Wealth, tune in!

 

Maximizing Your Effectiveness In Order To Win More Business, With Bob Paskins

Filed in Podcasts, Previous Episodes on October 3, 2019

One of the most powerful tools everyone in sales/business should have in their arsenal, is stories.

Storytelling is an effective way to quickly build trust as well as articulate your message. Good stories capture attention, are great connectors, and are remembered far longer than a one-page outline with bullet points.

Known as the “tow truck driver of the sales industry”, Bob Paskins specializes in helping businesses get out of their growth rut using the power of stories. He joins Adam to share his best tips for being memorable.

Discover:

  • How to strategically use referrals;
  • How to tell effective stories to win business;
  • How to manage your time efficiently;
  • And much more!

Are you ready to get out of your sales rut? Don’t miss this!

Putting People First, With John Fairclough

Filed in Podcasts, Previous Episodes on October 1, 2019

What is biggest asset you have in your business? It’s not the land. It’s not machines. It’s not inventory.

It’s your people. Far too often, as business grows, the value of the people working in the company seems to diminish. This leads to disgruntled employees, lack of production, and ultimately loss of profits.

Loyal team members means less turnover, more productivity, and more growth and profit.

No one understands this more than John Fairclough. He joins Adam to discuss the importance of looking for the good in everyone, and how to create a people first company.

Discover:

  • How to build being a ‘people first leader’ into the DNA of a company;
  • What a business owner can do to overcome a set-back;
  • How focusing on the people most-often overlooked can turn a business into an industry leader;
  • Why it’s important to have the right people in the right seats;
  • And much more!

If you want to learn how you can make sure your business is a ‘people first’ business, don’t miss this episode!

Build Your Online Business After Dark, With Janet Kafadar

Filed in Podcasts, Previous Episodes on September 26, 2019

Too tired to work on your business after a seriously long day at work? The last you want to do is spend hours on the computer when you should be spending it with family or sleeping.

What would it look like if you could spend simply 20 minutes a day working on your business?

As a busy mom of 3, Janet Kafadar knows and understands the frustrations of trying to get a new business up and running, while working a full-time job and taking care of family. She joins Adam in this episode to help you figure out your next impactful step in your business and building your business after dark.

Discover:

  • How do you figure out your next impactful step in your business when you are just starting out, working a day job, and raising a family;
  • Why being stuck and overwhelmed is a complete cover-up;
  • How you can build a business in 20 minutes a day;
  • And much more!

If you’re ready to unpack your business, say goodbye to the overwhelm and indecisions and get moving in the right direction NOW, not yesterday…tune in!

Find Your Hidden Money, With Syndee Hendricks

Filed in Podcasts, Previous Episodes on September 24, 2019

Money is hidden in nearly every part of your business, life, and how you do things.

The secret and proven strategies to finding your hidden money is in the details of what you have and have not been doing or seeing.

Joining Adam to help us discover how to make more money by working smarter and in new ways, is award-winning business consultant, Syndee Hendricks.

Discover:

  • Where to look for hidden money within yourself;
  • How to find hidden money in your business;
  • Why it may have been elusive to you
  • And much more!

If you are looking for your hidden money, you will want to tune in!

Stop Working IN Your Business So You Can Work ON Your Business, With Josh Fonger

Filed in Podcasts, Previous Episodes on September 19, 2019

Many entrepreneurs/business owners see their worlds as a complex, confused, random mass of sights, sounds, and events. And because of this misperception of reality, they find themselves working long stressed hours, killing fires and performing endless recurring tasks…and are almost always contending with cash flow problems.

There is no time or money to build solid infrastructure, coddle customers, train staff properly or do the creative tasks necessary for growth. It’s incredibly frustrating to know that there are growth possibilities but to not be able to make it happen.

Business performance architect, Josh Fonger, joins Adam in this episode to show you how to stop working in your business and get your life back!

Discover:

  • How to stop working IN your business and starting working ON it;
  • What a yo-yo business is and how do you break free from it;
  • The Work the System Method;
  • What the Systems Mindset is and why it’s necessary for business growth;
  • Personal productivity tips Josh has learned from working with over 600 entrepreneurs;
  • And much more!

If you’re ready to get your time back, work less and earn more, don’t miss this call!

Video Persuasion, With Rick Cesari

Filed in Podcasts, Previous Episodes on September 17, 2019

Our world is becoming increasingly filled with distraction. The sheer volume of information we’re exposed to can attack all of our senses

Did you know that 5 billion videos are watched every single day on YouTube?

With all of the new technology and the growing number of ways in which to channel your customer’s attention, it’s easy to forget what really matters most when you’re trying to make the sale: the psychology of persuasion.

Rick Cesari has helped major brands from GoPro to George Foreman build billion dollar brands through Brand Response advertising and strategic video marketing. He joins Adam to reveal some of his secrets for creating videos that convert.

Discover:

  • What you can do to make video perform better;
  • How video marketing has changed the game for all brands;
  • How video uses classic direct response marketing with a modern twist;
  • Lessons entrepreneurs can learn from GoPro;
  • And much more!

If you’re ready to learn how to dazzle your prospects with video, join us!

Create a Radically-Engaged Team, With Rich Allen

Filed in Podcasts, Previous Episodes on September 12, 2019

Employee engagement is NOT having free snacks in the lunchroom.

Teamwork is NOT having a company outing once a year.

Communications is NOT about your company newsletter.

Teamwork is Powerful! It can lead us to victory, or it can strip the win right away from us. As a business owner, it is critical that you make sure everyone on the team knows their role, does their part, communicates well with others, and follows the playbook.

Getting EVERYONE in the business engaged and involved in the success of the business is the ONLY road to success.

Team building expert, Rich Allen, joins Adam to share his tips on building a team that works together like a well-oiled machine.

Discover:

  • How riding a bike is the perfect metaphor for a business and why is it important to your team;
  • How you can engage and inspire your team to give you their best efforts;
  • The primary role of a business owner and why is it critical to stay focused on them;
  • Why structure and organization is critical to business success and how can you incorporate them into your business in a practical way;
  • And much more!

Ready to get your team super charged? Tune in!