Rick Cesari

Rick Cesari (sis-zary) has helped major brands from GoPro to George Foreman
build billion dollar brands through Brand Response advertising and strategic video marketing. His upcoming book Video Persuasion aims to put big brands’ proven video marketing techniques into the hands of small business owners, entrepreneurs, inventors, Amazon sellers and others.
A bestselling author, speaker, consultant, and marketing & brand strategy guru, Rick is bringing his expertise to us today, sharing best practices in video marketing so you can successfully influence your customers and build your brand.

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Rick Cesari's Guest Appearances

Video Persuasion, With Rick Cesari

Filed in Podcasts, Previous Episodes on September 17, 2019

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Our world is becoming increasingly filled with distraction. The sheer volume of information we’re exposed to can attack all of our senses

Did you know that 5 billion videos are watched every single day on YouTube?

With all of the new technology and the growing number of ways in which to channel your customer’s attention, it’s easy to forget what really matters most when you’re trying to make the sale: the psychology of persuasion.

Rick Cesari has helped major brands from GoPro to George Foreman build billion dollar brands through Brand Response advertising and strategic video marketing. He joins Adam to reveal some of his secrets for creating videos that convert.

Discover:

  • What you can do to make video perform better;
  • How video marketing has changed the game for all brands;
  • How video uses classic direct response marketing with a modern twist;
  • Lessons entrepreneurs can learn from GoPro;
  • And much more!

If you’re ready to learn how to dazzle your prospects with video, join us!