How PPC and Digital Marketing Can Drive Success in Today’s Economy, With Stuart Atkins

Filed in Podcasts, Previous Episodes on May 12, 2020

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Pay-per-click (PPC) advertising is a high-stakes market in which it often seems the big spenders rule.

The online marketplace is filled with sales potential, and not only for major sellers like Amazon, Walmart, Target, and other large retailers. Yes, the competition is fierce, but did you know that small Ecommerce industries often see up to 30% higher mobile conversion rates when compared to the big guys?

Developing an advanced Ecommerce PPC management strategy that lets you reach shoppers who are searching for what you’re selling is a must and expert, Stuart Atkins joins Adam to share his expertise on creating a strong digital marketing strategy.

Discover:

  • How pay-per-click and digital marketing will help you during this economic downturn;
  • Why you should incorporate a digital strategy in your business;
  • Marketing tips would for the new entrepreneur;
  • And much more!

You don’t have to spend billions to get the results you want from your PPC campaigns, tune in and find out more!

About This Guest: ()

Stuart Atkins is a marketing consultant, speaker, author, and adjunct professor of digital marketing at the largest school of business in California, Cal State Fullerton’s Mihaylo College of Business & Economics. After working in corporate marketing for over 20 years with companies such as Toshiba America and Kingston Technology, Stuart founded Atkins Marketing Solutions in 2008, a small business digital marketing agency, located in Orange County, California. Stuart helps businesses find their customers, tell their story, and audit their marketing. He is the author of two books: Winning the Battle for Attention: Internet Marketing for Small Business and Small Business Marketing: A Guide for Survival, Growth, and Success. He holds an MBA from Pepperdine University.
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