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Sales methodologies are evolving. Gone are the days of, “Always Be Closing.”
People don’t want to be sold. When you think of a salesman what image comes to mind?
A greasy used car salesman?
Or a savvy marketer who gets people to buy repeatedly, without actually selling?
Sales expert, Terry Ogburn, joins Adam to discuss The New Model of Selling.
Terry Ogburn is the renowned owner and Lead Business Coach of Ogburn’s Business Solutions. His proprietary coaching system and personal devotion to the development of others has contributed to the success of hundreds of small to large business ventures.
Terry began his business career in 1979 when he invested his last $118.42 to start an air conditioning service business. At that time, he had no car or truck, but he did have the knowledge and ability to build relationships. By 1983, he was a top 5 nominee for Small Businessman of the Year.
In 1984, he won the award for “Outstanding Young Businessman of the Year” for the State of Florida.
In 1985 successful in his business and recognized as a leader in the business community, he began to mentor other small business owners. In 1989 he developed his own business success program based on his experience and the teachings of his favorite business books.
His program was so successful that in 1992 Terry was asked to join UniGlobe Active Travel as a Director of Operations to boost individual store performance. Within months, he took the store to a $2.5 million Dollar Travel Agency. He then took the program national to improve performance organization wide. In 1994 he became a founding team member of EXA Travel International and took on the role of Director of Training & Development and within two years the company grew to 11 regional offices, with over 2000 franchisees and went public in late 1996.
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